About me
My publication distill the world of UX design and career growth at FAANG tech companies. I offer differentiated, grounded perspectives on this ever-evolving landscape.
๐๐ป Nice to meet you, I'm Cat, a Sr UX Designer at Amazon who diagnoses with data and treats with design, leading expertise in data software, multi-platform design systems frameworks, and specializing in iOS ๏ฃฟ interfaces.
Over 20+ years, I've worked in B2B and B2C companies, launched over 60 projects with 47 clients, and featured in Adobe, TechCrunch, and Huffington Post. I help UX designers achieve an avg of 261% ($62k) salary increase and 80% (4/5) acceptance rate into Amazon.
Writing this publication is a way to share and extend my contribution to the design community. Every week, I tackle reader questions about navigating UX design and career growth.
When I'm not working, I love to play ๐ฎ video games (Baldur's gate on PS5), gardening๐ฉโ๐พ bonsai, and discovering the trendy restaurants in New York ๐. See my portfolio.
๐๏ธWhy would you subscribe?
Well, why wouldn't you? Everyone who is here at my invitation. Will you support my goal to grow my audience?
My emails are...
๐ Addressed to you as a long-distance friend, as reflections of my experiences. ๐ช
๐ค It's written by a veteran designer, not AI. My articles are hand written, led by vulnerability and unhinged. You'll receive no-BS.
๐ช 5 minute, bite sized stories. I attempt to simplify complex concepts into consumable and practical steps. I check myself against Flesch-Kincaid index.
My topics are sourced by my mentees who ask me about:
- Articulating design value to business and engineering
- Navigating design careers, from Sr to Leader
- Vision, strategy, and designing north stars